There have been some interesting trends in tourism in Hawaii and the Big Island since the number of hotel rooms has not increased and largely plateaued, but the number of visitors has increased. As a result of demand and trends, the increase in Vacation Rental Properties has grown to account for 25% of visitors according to the State of Hawaii’s Department of Business, Economic Development & Tourism.
This has been great for the owners and the visitors to our islands as it provides additional sources of income to the owners offsetting the high cost of living in the islands, but also provides unique experiences for our island visitors allowing them to stay in properties that are larger and can accommodate larger families instead of booking two hotel rooms, but also come with many amenities such as resort access, pools, tennis, spa’s, golf etc.
If you are interested in listing your luxury property for a vacation rental there are many sources to help you get your property ready for listing on VRBO/Homeaway. My specialty is providing photography for luxury property vacation rentals. Just take a look at the quality of images on VRBO/Homeaway and you will quickly see that there is a gap in quality photography for most listings. Search VRBO Lets talk about quality of images, you have about 6 seconds on a listing to grab the attention of the potential vacationer, if your images are dark, crooked and ugly they will just move on to the next listing. For the sophisticated and discerning luxury vacation rental customer your listing will need to stand out amongst the crowd. With my professional photography your property will exude a professional and trustworthy impression showing that you are a dedicated owner who invests in the best, these customers will appreciate quality work.
If you are out of town you will hire a vacation property management company and in turn they hire the photographer, this is fine, but most of the images I see being used are of inferior quality. Take control of your listing and go directly to the photographer who does the highest quality photography! You benefit in two ways, first, by hiring the photographer yourself you can choose the best photographer, second you own the images, thus if you decide to change your vacation property management company you can continue to use your images with the new management company etc.
The cost we charge for most luxury properties we photograph averages between $1500 and $2500 per property. We will spend 12 hours on location photographing your home in the best light from early morning to evening using the best equipment available. This investment into the photography is about the same cost for one night rental at your property, this is a terrific investment that will last at least for many years.
The highest quality images will equal more bookings, more bookings means a higher demand, hight demand command higher nightly rates. This all means higher cash flow from a better quality guest!
You can reach me at 808-938-4665 or firstname.lastname@example.org to get a detailed quote for your property.
Here are some images from my last two luxury vacation rental property photoshoots here on the Big Island, Hawaii